Gems and Jewels: The User Experience

To me, searching for the right jewellery, whether it be for yourself or a loved one can be just as overwhelming as trying to find a great fitting pair of jeans. This is especially the case when there’s an abundance of options dispersed throughout a speciality store. 

Have you ever been online—fully committed to shop for items, perhaps even for something very specific only to be aggravated by options without in-depth descriptions or ridiculous pop-up adverts? I know that I have, so when  Anjolee, the manufacturers of fine jewellery contacted me about their products, I wanted to take a different route and review my actual user experience as an online customer instead of just showing you a piece of stylish jewellery. 

One of the first things that I looked for when visiting their site was an about page, customer service options, and their return policy. Since I don’t usually buy fine jewellery (rings) online (and I may be showing my age with this one, but let’s just say), this was going to be a new experience for me. 

I found the site set up to be quite informative. But, let’s face it, before diving into deep sapphire waters and need-to-know diamond jargon, I pulled up a comfy chair, a vintage fur (to set the tone), my evening cuppa, and began the journey in style.

First Stop: the anatomy of a ring

If you’re no ring expert yourself, then as a first timer you will want to read the details in this section of the site. From proper names of what to call the top of the ring to the smallest stone setting, Anjolee gives a quick crash course in the body of a ring. They also tell you about various finishes, special care, and a how-to in finding your ring size. Cliff’s Notes for rings? Sorted! 

Next, I went to read their customer testimonials. To me, this is a tell-all area about a company and product, and it’s nice when it exists on a site. I always read customer feedback. To be honest, in the past, it has actually made me buy or not buy a product.   

After reading, I found customers to be very engaging with the brand—stories about finding an impossible size to having their stones reset. Happy customers and a quality product that arrives on-time seemed to be the first-rate experience that the company was going for, and per their clients, quite a success! I’m convinced, it does help that Anjolee also allows you as the shopper to tailor your jewellery.

At this point, I was also ecstatic that my eyes weren’t jumping, so I took a jaunt with quickness over to discover the actual products offered. (See images below)

In conclusion, as a first time customer, the Anjolee site has easy navigation, providing much-needed information about the product and the brand itself. I also liked the fact that they’ve made typical questions that one might have about purchasing fine jewellery very straightforward.

And, to think … I thought surely I would need at least two cups of tea!                                                                                                                                                                                                                                                                                                            

You may view other jewellery including diamond wedding ring styles at www.anjolee.com.

I really enjoyed navigating the site and learning more about their offerings. 

*Rating:  6.7 out of 8 because I did not receive the actual product. 
Images: Anjolee, Edited by Ladyofashion
 

This is a sponsored post, and all opinions expessed are my own.

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